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Best Strategies for Health Engagement

05/01/2010
With wellness programs on the rise, it is pretty easy to adopt one for your own company. What isn't always as easy is getting your employees engaged. Midwest Business Group recently did a study on how to better engage workers in health and wellness programs. The data emerging from the study says it will enhance employers' understanding of how to do just that.
 
Here's an excerpt from the study:

Data emerging at last week’s Midwest Business Group on Health conference will enhance employers’ understanding of how to better engage workers in health and wellness programs.

The information comes from the MBGH 2010 Employee Focus Group Research, conducted to identify the triggers and barriers for engaging employees in health benefits and improving and managing their health.

Group leaders say the data suggest employers may want to rethink their approach to engaging employees and dependents. What is needed, in their interpretation, is an entire spectrum of support on a patient’s health team – including the physician as the foundation, family, employer, health plan and health coach.

A number of strategy elements may require rethinking in view of the new data points. They indicate, for example, that despite assurances of HIPAA protections, 21% of employees say they won’t participate in company-sponsored wellness programs because they are not sure what the employer will do with their information.
 


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